Godzilla-Sized Jack-In-The-Box: Avenpitch

From Minneapolis, the industrial tease band hesitates to delve too deep into any given sound, striking out at electropunk, flirting with a synth based avant ambiant and lacing a rampage aimed directly at the heart of noise rockers. The physical make-up of the band might draw resemblance to a certain group industrial Kraut-rockers, but when thinking Avenpitch, think a wholesome KMFDM or even a lighthearted New Order. Not to be confused with the industrial equivalent of easy listening, the group’s vocalist Todd Millenacker delivers silenced shouts through the upbeat keyboards, guitars and drums. One of my favorite tracks, “Jack the Idiot Dance,” is, as Emil Hyde romantically explains, a track “originally composed for a compilation of children’s music released in Germany (perhaps the only country where parents would pummel their toddlers with warp-speed disco-metal), the track starts off with some deceptively innocuous toy sounds before the melody stomps in like a Godzilla-sized jack-in-the-box.”
Avenpitch “Jack The Idiot Dance”
Avenpitch “Butterfly Radio”
Avenpitch “Bittersweet”

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I like the analogy, and I am actually very interested now in these guys. I have begun to appreciate bands thatincorporate synth soundds into their music. This of course is only they can properly pull it off.
Thanks much for the write-up!