The perfect packaging for your company is a complex issue. You want your product to look good on the shelves, or on the computer screen, so customers will be enticed to purchase it. You want to make sure the product is kept fresh and safe, particularly in the area of snack food packaging. You don’t want to pay extra for printing and production costs, nor do you want to pay for waste and obsolescence. Where possible, you want to reduce your impact on the planet by using best practices to lower your company’s environmental impact. For many of today’s customers, this last factor is an important consideration during a purchase. Recyclable packaging is a good way to show your company’s environmental character. Flexible packaging in combination with digital printing technology can help you achieve all of these objectives.
The Unique Demands for Beef Jerky
In many ways, beef jerky packaging is the perfect example of how the right packaging solution can benefit a company. As with many other industries—lawn and garden, snack foods, frozen foods, roasted coffee, nutritional supplements—jerky has its own set of special requirements. Many businesses that sell jerky are small to medium-sized companies that need to keep a watch on expenses. Flexible packaging and digital printing offer these important benefits:
- A choice of packaging products that provide an air tight seal
- An assurance of product freshness and safety
- The ability to move quickly on orders
- The ability to process small to medium orders
- The option for marketing innovations with high-quality graphics
- A reduced pressure on inventory management
Digital printing for packaging also reduces cost in several areas. With lower set up costs and no plate fees the printing process is competitively priced. The ability to order only what you need in the moment keeps costs under control and results in less product waste. By sourcing recyclable films, the packaging can be dropped into recycling streams throughout the country.
The Special Commitment to the Environment
A closer look at flexible packaging and the environment reveals many improvements, with recyclable packaging being just one aspect. While giving consumers convenience in the areas of increased shelf life and easy storage, flexible packaging and digital printing also reduce energy use, cut down on waste and reduce greenhouse gas emissions over traditional methods of packaging and printing. One good example is in the area of transportation. To transport an equal amount of product in unfilled glass jars would require 26 times more truck capacity than it would for unfilled flexible packaging. The higher product-to-package ratio that comes with flexible packaging results in a reduction of energy usage, which means fewer emissions into the air and less impact on landfill space.
A commitment to the planet will likely be noticed by many of your customers. You will also notice the other benefits of flexible packaging. These include the ability to order just what you need and to see your product available for purchase in a short time.The more you learn about flexible packaging and digital printing the better it sounds. Call today to hear more about the ideal solution for your company.
